Spring Break 2011 WOO!
Although not the typical booze cruise most envision when I say the phrase “Senior Year Spring Break,” I, along with 11 other ad junkies, ventured to the big city to explore the glitz and glam of Madison Ave.*
Boston University Advertising Professors, Tobe Berkovitz and Christopher Cakebread, organized visits to six leading agencies in NYC:
In an effort to spot a Don Draper look-a-like, I flip cammed most of the trip. After meticulously reviewing the footage, I concluded that Don Draper flew to Punta Cana with the rest of BU for the week. Sad days.
Good news though! As a result of my quest, I stumbled upon some great advice from ad industry insiders as well as my classmates’ reactions to the agency visits. Take a look!
*Disclaimer: None of the agencies were actually located on Madison Ave, but the spaces were super swanky and creative. More on the decor in my next post.
Katelyn Stokes 